Master your limitations.

Don't let mental barriers prevent you from performing at a world-class level.

There are tons of mental pitfalls in the thick of the competition. From stress and anxiety to overconfidence and hubris, it's easy for a victory to slip through your fingers. One mistake is all it takes.

Through our science-based mental coaching processes, we can help you overcome these mental barriers and embrace the clarity and focus you need to win.

*We only need 15 minutes of your time to assess your current challenges. No obligation to start working with us afterwards.

Overcome emotional blockage

Sometimes, your mind is your own worst enemy. Our mental coaching will help you turn it into your strongest ally. Are you facing some or all of the following barriers?

Fear of failure

We're all afraid of failure. We don't want to be embarassed or let down the people who support us and root for us. And this fear often becomes a self-fulfilling prophecy.

Impostor syndrome

Even the greats don't always believe they deserve the fame and glory they get. Self-doubt gets stronger the closer we get to the top.

Emotional volatility

Every competition is emotionally charged. Sometimes we crack under pressure when the stakes are highest and those few key moments cost us the victory.

Get on the Path to Clarity

Any mental advantage you can gain over the opposition, however small, can be the slim margin between winning and losing at an elite level.

No failures. Only lessons.

Success is a ladder built from failures. Our coaching will help you embrace failure, learn from it, and use to reach the top.

Embrace your potential.

While success is something we strive for and pursue, it can also be a burden. We'll help you learn how to carry that burden with pride (but not arrogance).

Focus in the face of adversity.

Gain a new level of emotional stability and triumph even when the deck is stacked against you.

Your first 5 steps on The Path to Clarity

Is mental blockage keeping you from performing optimally in competition? Download our guide with 5 proven mental techniques to get you back on top of your mental game.

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About Mindways

Science-based mental coaching tailored just for you

Mindways is a mental coaching consultancy founded by Iaona Lambert. She is an expert mental coach who has worked with both e-sports and traditional athletes to help them overcome their mental barriers.

As a life-long athlete, herself, Iaona is familiar with the challenges athletes face at the top levels. She aims to help them overcome those challenges and pass beyond their limitations by finding their unique way to a better performance.

By applying proven mental conditioning techniques, Iaona helps her clients bridge the gap between where they are and where they could be.

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EPFL-UNIL

Sport and psychological dimensions

Mental skills, Issues in High Level Sport (doping, cheating),how to enhance performance with mental coaching.

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UPEC - Cardiff

Master's Degree in Sport Sciences

Sport training skills, Enhanced sport performance, mental skills, communicationin sport, motivation resources, physical coaching, history of sport,, doping problematics.

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Université Grenoble Alpes

Bachelor "STAPS Sport Training with a specialty in athletics"

Theoretical and practical fundamentals in sport,  Athletics courses, Training methodics in sport, Group training process, biomechanics, physiology, anatomy, mental skills.

Lausanne E-sports Association logo
ELS

Mental coaching

Mental coaching for the competitive Lausanne E-sports association based in Switzerland

Our results

Calmness and sharpness during the day of competition

Bryan Ulmann is part of the Super Smash Bros Team for Lausanne Esports under the Nickname Karpador64

Bryan was struggling with keeping his head in the competition, as he was extremely distracted by not being able to direct his emotions properly while competing.

He tried to research about this problem on his own on the internet but was overwhelmed by the sheer amount of information that he couldn`'t categorize properly.

Iaona Lambert

Founder & Mental coach

With the help of Iaona and her mental training strategies, Bryan was able to relax his nervous system at the time when he needed it the most. As an additional benefit he was able to rediscover the fun in competition again.

Read about Bryan's experience
Bryan Ullman portrait

Maintained calmness during competition

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Reduced stress & frustration

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Improved emotional management

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Better understanding mental workings

Improved focus & sharpness

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Reduced information overload

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Increased training efficiency

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Better tournament preparation

Reignited enjoyment in competition

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Reduced distraction

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Improved confidence

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General quality of life improvement

Your secret (mental) weapon

1

Athlete
Introspection

Discussing the different problems the athlete may be facing. Identifying the source of each problem.

2

Mental strategy

Once the source is identified, we put together a set of tools to help them address the root of the problems.

3

Outcome & Follow-up

We assess the effectiveness of our strategy, and modify it for better results in future cycles.

Whether you’re a professional athlete or a team coach, you’re always looking to get the edge on your competition. Here’s the process we use to help you achieve the world-class performance that makes getting the gold possible.

Start with a free consultation
Bryan Ullman portrait

The biggest benefit that I experience is definitely the calmness that I gained during the day of competition.

Before my Sessions with Iaona, tournament days were always a lot of stress. Now I feel like I can finally enjoy these days more and be confident in my progress. Another thing is that I learned a lot about the way my mind works.

With the help of Iaona and the exercises that she showed me, I can make my brain relax at the time, where I need to stay focused and sharp. Lastly it helped me find fun in competition again.

Being stressed and frustrated after every tournament isn`t fun at all. So, by reducing this stress I found a new way to enjoy competitions again.

Bryan Ulmann a.k.a Karpador64

Lausanne E-sports

We worked together

Who do we help?

Individual athletes

The mental game is an important part of each individual athlete's performance.

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$10

/ per month

Book a free consultation

Sports teams

The mental cohesion and communication within a team, can be critical to sports performance.

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$20

/ per month

Book a free consultation

Sports organization

Bigger sport organizations can benefit from mental coaching to help them improve their processess

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$30

/ per month

Book a free consultation

Your first 5 steps on The Path to Clarity

Is mental blockage keeping you from performing optimally in competition? Download our guide with 5 proven mental techniques to get you back on top of your mental game.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
A runner on the starting line.

Start your
Path to Clarity

Tell us about your current mental challenges as an athlete and let's get started.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.